Our Digital Solutions, Web Design, & Small Business Blog
Take a break from the day to day to get inspired, learn something new, and sharpen your business tech skills.
The Hidden Value in Squarespace Plans: Built-In Tools That Save Small Businesses Hundreds Each Year
If you’re a small local business trying to stay lean while looking professional, you might be surprised by how many business tools come included with Squarespace’s basic and core plans. Let’s walk through some of the most valuable ones and how they stack up against popular paid alternatives.
The Psychology of User Engagement: Why “Boring” Websites Often Convert Better
When you’re designing (or redesigning) your website, it’s tempting to want something totally unique — something that looks nothing like anyone else’s site. After all, you want to stand out, right? Here’s the twist: in web design, familiarity often beats flashy.
Squarespace SEO Myths: What Actually Matters in 2025
If you’ve ever felt lost trying to figure out how to get your website to show up on Google, you’re not alone. Words like “keywords,” “meta tags,” and “search rankings” can make your head spin. You don’t need to be a tech wizard to improve your SEO. Let’s bust some common Squarespace SEO myths so you can focus on what really works in 2025.
Your Website Launch Checklist: What to Double Check Before You Go Live
You’ve spent weeks (or months) designing your website… tweaking your colors, uploading your photos, and perfecting your copy. But before you hit that big “Publish” button, there’s one more crucial step you can’t skip: making sure everything is polished, functional, and optimized for visitors and Google. Here’s your go-to website launch checklist to make sure your site is truly ready for the world.
Why You Need to Rethink Your Website Menu (Shorter Is Better)
If your menu feels chaotic, overloaded or confusing, your visitors might leave before they ever find what they need — and Google may take notice. Let’s dive into why “shorter” often means “better” for your website menu, and how you can optimise yours.
Why a Facebook Page Isn’t Enough - And What a Proper Website Offers
Here’s the truth: a Facebook page is a great tool, but it’s not a replacement for a business website. Let’s explore what statistics are showing, what Facebook is good for, and what a website gives you that Facebook alone can’t match.
Why Squarespace is the Perfect Fit for Small Local Businesses
For most small, local businesses, like restaurants, gyms, boutiques, or home-service providers, Squarespace is the perfect balance of ease, affordability, and professionalism. It lets you get online fast, look polished, and manage your site without tech overwhelm. Don’t overcomplicate it. Your website’s #1 job is to help potential customers find you, trust you, and contact you. If Squarespace helps you do that without stress, you’ve found the right fit.