Strategic & Modern Website Design + Branding

Helping small businesses get found, look professional, and grow online

Primarily Serving the DMV area and WV

Website displaying artisan cake bakery with a photo of a cake topped with berries and chocolate dripping, and cupcakes, on a laptop and smartphone screen.
Woman with long hair sitting at a wooden table in front of laptops, using her phone, in a bright room with large windows.

First Impressions

Your website is your digital storefront

Your website is often the very first impression a customer has of your business. A professional, modern site instantly builds trust, shows that you’re established, and makes it easy for people to take the next step.

Today’s customers expect clear, mobile-friendly websites that help them find what they need fast. If your site is outdated, confusing, or missing key information, you could be losing leads without even knowing it.

Ok… So you know you need a quality, modern website, that’s why you’re here…right?!

Maybe you have a DIY website, but it is difficult, clunky and you’re FED UP.

Maybe you have a professional website, but it needs a modern refresh?

Maybe you’re tired of not showing up on Google and know you’re missing out?

Maybe you just need something easier to eliminate maintenance costs?

That’s where I come in.

My goal is to understand your brand, business goals, and online needs, then build a beautiful, functional website to meet those needs.

All done for you in 2-3 weeks… without the headaches.

Then I train you and hand the site over, so you can easily maintain it and make future tweaks yourself… eliminating the need for ongoing monthly maintenance from a web designer.

A quiet street at dusk with old-fashioned street lamps, parked cars, and storefronts with flowers.
A young woman with blonde hair smiling in an outdoor shopping area, wearing a cream sweater and blue jeans.

About Me

Hi, I’m Kayla Shianne Vanorsdale, an IT systems analyst and program manager turned small business tech guide and web designer.

Based in the Eastern Panhandle of West Virginia, I’ve worked with technology and process improvement for over a decade. Now, I help local businesses like yours design strategic, modern websites to get found, attract more customers, and grow with confidence.

The Stats

First Impressions & Credibility

  • 46.1% of people assess a website’s credibility based purely on its visual design

  • 55% of users form an opinion of a site's credibility within 10-20 seconds

  • 61% of users will go to another site if they don’t find what they’re looking for within 5 seconds.

User Behavior & Engagement

  • 57% of internet users say they won’t recommend a business with a website with poor design on mobile.

  • A better-designed site can increase time spent on the site by users up to 84%

  • Positive online reviews can increase conversion rates by up to ~370%

Small Businesses Websites

  • Almost 1 in 3 (31%) of U.S. shoppers said they decided against shopping at a small business because it lacked a website

  • 73% of U.S. small businesses have a website in 2025 — up from ~64% in 2020.

  • 46% of all Google searches have local intent (people searching for something “near me”, etc.).

More than just pretty — websites help your business get found and chosen.

COMING SOON -

COMING SOON -

Prefer to DIY?

Customizable Squarespace templates shop coming soon, with guides to help you DIY your dream website.

Person in a coffee shop browsing coffee roasters on a laptop, with a steaming cup of coffee and a cookie on the table, and baristas working behind the counter.
A person holds a smartphone displaying a gallery of interior design images, sitting at a wooden table in a cafe with a coffee mug and a stack of business cards, outside view of a street with people and storefronts in the background.

Get Found on Google

Want more local customers? Start with the basics: making sure your business shows up when people search for you.

Download my free guide: “Get Found on Google: Local Business Tech Checklist.” Inside, you’ll get simple, step-by-step actions to make your business more visible today.